Clients Speak

Sridhar is serving as an interim executive at InfoExpress where he’s contributing to business strategy, marketing, and sales operations functions. He’s helped InfoExpress develop a channel strategy and execute partnerships that are producing revenue. We consider him a key part of our team.

Todd Nakano, EVP/Co-founder
InfoExpress

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« Telltale Signs of Product Messaging Problems | Main | Leading Globally Distributed Teams »

August 10, 2009

Announcing Aventi’s Vector for Channels

by Sridhar Ramanathan

I’m very pleased to announce a new Aventi Group’s offering masterminded by our very own Bill Reed. Aventi’s Vector for Channels is a deliverable made up of methods, tools, templates and even a bit of software aimed at helping technology clients optimize channel sales. Specifically, Vector for Channels is intended to help the VP of Sales/Marketing drive higher response rates from demand generation programs for the channel, increase channel sales rep effectiveness with sharper honed needs-based messaging, and to dynamically prioritized channel sales pipelines using and powerful, lead scoring system.

We encourage you to attend Bill’s webinar on Wednesday, August 19th at 8:00am PT. Click here to register for the event, and looking forward to having you join us.

Posted August 10, 2009 |
Posted to Channel Management , Leadership , Marketing Management , Sales Effectiveness

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