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« Successfully Implementing Positioning in Organizations | Main | Part II: How to Select and Optimize Outsourced Teleprospecting »

April 16, 2008

Podcast: How to Select and Optimize Outsourced Teleprospecting

by Sridhar Ramanathan

This week I had the great honor and pleasure of being interviewed by Brian Carroll, author of Lead Generation for the Complex Sale and CEO of InTouch, a top notch lead generation firm. The topic was how to select and optimize outsourced teleprospecting. What prompted the podcast was a conversation earlier with Brian in which I'd shared some insights that we'd gleaned after having screened, hired and managed a number of telesales/teleprospecting firms for our clients this last year. I hope you find the podcast informative. Click here to check it out. Your comments are most welcome.

Posted April 16, 2008 |
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