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April 28, 2006
The Importance of a Corporate Story
by Sridhar Ramanathan
If you're a Marketing executive you probably already appreciate greating messaging skills. We've had the wonderful opportunity to work with some of the finest messaging strategists--Rich Binell and Greg Galle of C2 LLC. In the spirit of sharing best practices, we encourage you to checkout this link where the C2 guys show you why it's important that your company have a story.
Posted April 28, 2006 | Permalink
Posted to Leadership
, Marketing Management